Moodboards are a large part of my creative process. Some of these are for clients, some for pitches and some are for fun.
A Mood Board dedicated to the album Recurring by Spacemen 3.
A Mood Board dedicated to hands.
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A Mood Board dedicated to the colour blue.
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A Mood Board dedicated to being under water.
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© KatieMcCauley
Katie is a 360 creative director who brings conceptual thinking, cross-platform storytelling, and in-depth visual research to the fore of her work. From ideation through execution, her passion lies in creating thoughtful visuals, content and experiences that combine strategic positioning with creative execution.